Hi everyone!
As I prepare for my definitive leap into the IT world this January, Iāve realized something fundamental: being able to use Framer or Webflow is great, but without research behind it, we are just guessing with the clients' money.
My goal is clear: when a recruiter enters my portfolio, I don't want them to see just a gallery of "pretty images." I want them to see a collection of Case Studies that tell a logical and analytical story.
Here is how I am strategically moving to make my profile irresistible to IT companies:
1. A "Hero Section" that speaks clearly No more just "Web Designer." My pitch will be: "Web Designer focused on research and user behavior analysis. I transform complex problems into intuitive interfaces through validation and No-code." The approach comes before the tool.
2. Case Studies with a "Problem-Solution" Method Every project of mine will follow a fixed structure dedicated to research:
The Problem (The Challenge): Clearly explaining what wasn't working (e.g., a drop in conversions or clunky UX).
The Research Phase (The Discovery): This is where I want to shine, showing how I analyzed heatmaps or conducted qualitative interviews to understand the deep "why" behind a problem.
The Validation: I won't jump straight to the final design. I will show low-fidelity prototypes used to validate hypotheses before touching a single line of No-code.
3. Showing the "Behind the Scenes" IT recruiters love the process. I will include screenshots of conceptual maps, information architecture diagrams, and a "What I Learned" section to demonstrate humility and the ability to evolve based on the data collected.
4. An Integrated "Insights" Section My portfolio will host my thoughts on design and links to my Medium articles (like today's!). This serves to say: "I don't just execute; I study the theory and I know how to explain it."
5. Real Prototypes (The Power of Framer) I will leverage No-code for what it truly is: a validation tool. Instead of static photos, my works will be real interactive prototypes. The message to the viewer will be: "Test the solution I validated through research right here."
This Weekās Deep Dive on Medium
To support this vision, in today's article, I analyzed the crucial difference between UX Research and UI Research and how No-code is changing the rules of the game.
I am planning every move to make 2026 the most important year of my life. If you are also in a "rebranding" phase, personally or professionally, come find me on X to talk about it!
Let's get ready for January!
Best, Gavel